Monday 28 April 2014

Target Audience

My audience in general
Age: 3-5 years old

Gender: boys and girls 

Media consumption: other simple programs, good humour.

Typical reader
Name: Milly

Age: 3 years old

Average day: Milly has to get up at 8 every morning to go to school which is just down her road. She eats golden nuggets for breakfast while helping her mum get her two baby sisters ready as well, they're twins. Her dad goes to work really early in the morning. When she gets to school she has english maths and art, art is her favourite subject. At break she plays mums and dads with her best friend Lauren and her other friends in her class. When she gets home at about 3:30 she's allowed to watch TV for an hour until dinner. She normally watches pepper pig, when she's at home she also likes playing with her barbies and dolly/dolls house. 

Hobbies and interests: Milly loves art and her favourite is painting.

Spending power: Milly will get money for birthdays and christmas but as she's only three she doesn't work or make any money at all so she has to rely on her parents.

Typical media consumption: Milly loves watching cbeebies in the mornings and when she gets home from school. Her favourite is pepper pig. She also loves playing on her mums i phone and i pad on the cbeebies website where they have different actives and games to keep her entertained. 

Why would my animation appeal to my target audience?
My animation would appeal to my audience because it's for younger children and it's a very simple animation which they will be able to understand easier and find entertaining. It has good story lines and the episodes aren't too long which is good because they'll be interested and the episodes are short enough for them not to loose interest. The characters have a funny look to them which they will like looking as and the voices are different and high which will catch their attention. Also as it is something new to them it'll be a new experience and they might get excited about this. 

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